The fifth element is love?
850 S. La Brea Ave. (north of 9th Street)
Phone: 323-931-3000 | map
4655 Hollywood Blvd. (in Los Feliz)
Phone: 323-669-3922 | map
website

There's a strip of Hollywood Boulevard, before it dies at Hillhurst east of Vermont, that is slowly gathering personality. A few trendy stores, an American Apparel, Vacation Records, the smaller location of Maya, and Yuca's crowd nearby.

In this space, the eastern branch of Cobras & Matadors came and went, not quite belonging. The decor isn't too different--dark and wood and rust--but it's a little more approachable, attended by willowy people in white shirts with varying degrees of confidence.

Umami. You've heard of this fifth taste by now, the savory flavor that the traditional Western sweet/sour/salty/bitter compass doesn't quite grok. The burgers here are very concerned with exploring, or exploiting, or exploding, this fifth sense.

The Umami x6 is their primary beast, a fist-sized, calculated mess, seared hard to be slightly crunchy outside and alarmingly tomato-pink on the inside (a waiter politely confirmed that medium rare is preferred for maximum flavor, with which I agree... but I had misgivings about whether this was actually medium rare). A small pile of onions are done to a cool blanket atop, while a crispy doily of shredded cheese provides crunch. The experience is toothsome, serious, and thought-provoking, and makes me a little sad that it isn't larger, or that there aren't two of them.

The original La Brea location is smaller, cramped actually, its tables surrounded by wooden slats and fireplace bricks. Only at this location can you get the Triple Pork Burger.

Under the butter-wet bun and a single humorless leaf of lettuce is a thick, sordid entity of porcine grandeur. Ground pork, chorizo, applewood smoked bacon (which disappears somehow--I mean, how can you have bacon in a burger and it doesn't stand out?), all lie together like lions with the lamb of melting manchego cheese* swelling from the edges. A pimento aioli sauce drips redly over the side.

Remind me, many long years from now, to have my casket lined with chorizo.

Lots of restaurants throw a green chile or some salsa on something and call it Latin, but their Latin Turkey Burger, available only at the Hollywood location, is inspired and very carefully considered.

A spicy guava glaze like a hot chutney has the most influence here, leaving little room for the chile-lime cucumber sauce and a cool, chunky avocado relish. The effect is warm, lush, tropical, comforting, and more than merely umami, hitting all the corners of the mouth like a rampant jai-alai ball.

The fries aren't too numerous, but they're heavy. Hand cut and triple-cooked, they are salt-encrusted, heat-retaining beams that would get a sunburn if left out on a hot day.

The dipping sauces really make their living here, especially the house spread, which is like thousand island dressing but more well-read. I like the roasted garlic aioli, mayo-thick and creamy white, but then I always like a roasted garlic aioli.

The Sweet Potato Fries are thinly sliced and dusted with what I would swear is raw sugar, and which I'm told also has cinnamon in it, and somehow the effect works. The sweetness of the fries' namesake is drawn out, and the best dipping sauce with this is Umami's ketchup, which is practically a sweet marinara sauce.

I am not a fan of onion rings. I cannot refuse, though, a name like Malt Liquor Tempura Onion Rings. Presented with the sweet ketchup, each pale golden torus is airy, light and paints the fingers with a sheen of salt and light oil. A hint of malt liquor remains.

The original La Brea joint is open until ten, while Hollywood shrugs and stays open until midnight. A new "Urban" location on Cahuenge is now open.

* Spanish Manchego is, as you may know depending on how long you've been reading this blog, my very favorite cheese. So you know what my bribery price is.